Política de privacidad

Last updated: May 18, 2026

Smilery operates this store and website, including the 
data, content, features, tools, products and services 
to provide you, the customer, with a curated shopping 
experience (the "Services"). Smilery is powered by 
Shopify, which enables us to provide the Services. This 
Privacy Policy describes how we collect, use and disclose 
your personal information when you visit, use or make a 
purchase or other transaction through the Services, or 
when you communicate with us by any other means. In the 
event of a conflict between our Terms of Service and 
this Privacy Policy, this Privacy Policy will prevail 
with respect to the collection, processing and disclosure 
of your personal information.

Please read this Privacy Policy carefully. By using and 
accessing any of the Services, you acknowledge that you 
have read this Privacy Policy and understand how your 
personal information is collected, used and disclosed in 
accordance with this Privacy Policy.

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Personal Information We Collect or Process

When we use the term "personal information", we mean any 
data that identifies you or that can reasonably be linked 
to you or another person. Personal information does not 
include data collected anonymously or data that has been 
de-identified so that it cannot identify or be reasonably 
linked to you. We may collect or process the following 
categories of personal information — including inferences 
drawn from such information — depending on how you 
interact with the Services, where you reside and what 
applicable law permits or requires:

Contact details including your name, address, billing 
address, shipping address, phone number and email address.

Financial information including credit card numbers, 
debit card numbers and financial account information, 
payment card information, financial account details, 
transaction details, payment method, payment confirmation 
and other payment-related information.

Account information including your username, password, 
security questions, preferences and settings.

Transaction information including items you view, add to 
your cart, save to your wishlist or purchase, return, 
exchange or cancel, as well as your previous transactions.

Communications with us including information you provide 
in your communications with us, for example when 
submitting a customer service request.

Device information including information about your 
device, browser or network connection, your IP address 
and other unique identifiers.

Usage information including information relating to your 
interaction with the Services, such as how and when you 
use or browse them.

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Sources of Personal Information

We may collect personal information from the following 
sources:

Directly from you, including when you create an account, 
visit or use the Services, communicate with us or provide 
your personal information by any other means.

Automatically through the Services, including information 
from your device when you use our products or services or 
visit our websites, and through the use of cookies and 
similar technologies.

From our service providers, including when we engage them 
to enable certain technology or when they collect or 
process your personal information on our behalf.

From our partners or other third parties.

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How We Use Your Personal Information

Depending on how you interact with us or which Services 
you use, we may use your personal information for the 
following purposes:

Providing, personalizing and improving the Services. 
We use your personal information to provide the Services, 
including fulfilling the contract entered into with you, 
processing your payments, managing your orders, 
remembering your preferences and items of interest, 
sending you account-related notifications, processing 
purchases, returns, exchanges or other transactions, 
creating, maintaining and managing your account, 
arranging shipping, facilitating returns and exchanges, 
enabling you to post reviews and offering you a 
personalized shopping experience, such as recommending 
products related to your purchases.

Marketing and advertising. We use your personal 
information for marketing and promotional purposes, such 
as sending you commercial, advertising and promotional 
communications by email, text message or post, as well as 
displaying online advertisements about products or 
services within the Services or on other websites.

Security and fraud prevention. We use your personal 
information to authenticate your account, provide a 
secure shopping and payment experience, detect, 
investigate or act on potentially fraudulent, illegal, 
dangerous or malicious activity, protect public safety 
and ensure the security of our services.

Communications with you. We use your personal information 
to provide customer support, respond to your requests, 
provide services effectively and maintain our business 
relationship with you.

Legal reasons. We use your personal information to comply 
with applicable law or respond to valid legal proceedings, 
including requests from law enforcement agencies or 
government authorities.

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How We Disclose Personal Information

In certain circumstances, we may disclose your personal 
information to third parties for legitimate reasons in 
accordance with this Privacy Policy. Such circumstances 
may include:

With Shopify, vendors and other third parties that 
provide services on our behalf (e.g. IT management, 
payment processing, data analytics, customer support, 
cloud storage, order management and shipping).

With business and marketing partners to provide marketing 
services and display advertising to you, such as Meta 
(Facebook and Instagram), Google, TikTok, Klaviyo, and 
other advertising platforms.

When you instruct, request or otherwise consent to the 
disclosure of certain information to third parties.

With our affiliates or generally within our corporate 
group.

In connection with a business transaction, such as a 
merger or insolvency process, to comply with applicable 
legal obligations, to enforce our Terms of Service or 
applicable policies, and to protect or defend the 
Services, our rights and the rights of our users or 
others.

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Relationship with Shopify

The Services are hosted on Shopify, which collects and 
processes personal information about your access to and 
use of the Services in order to provide and improve the 
Services for you. Information you submit to the Services 
will be transmitted to and shared with Shopify and third 
parties who may be located in countries different from 
your own. For more information on how Shopify uses your 
personal information and the rights you may have, please 
consult Shopify's Consumer Privacy Policy.

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Third-Party Websites and Links

The Services may include links to websites or other 
online platforms operated by third parties. If you access 
links directing you to sites not affiliated with or 
controlled by us, we recommend that you review their 
privacy and security policies and other terms and 
conditions. We do not guarantee or take responsibility 
for the privacy or security of such sites.

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Children's Data

The Services are not intended for use by minors, and we 
do not knowingly collect personal information from minors 
under the age of 16. If you are the parent or legal 
guardian of a minor who has provided us with their 
personal information, you may contact us at 
info@smilery.co to request its deletion.

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Security and Retention of Your Information

Please note that no security measure is perfect or 
infallible, and we cannot guarantee absolute security. 
We recommend that you do not use unsecured channels to 
send us sensitive or confidential information. The length 
of time we retain your personal information depends on 
several factors, including the need to maintain your 
account, provide the Services, comply with legal 
obligations, resolve disputes or enforce other applicable 
contracts and policies.

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Your Rights and Choices

Depending on where you reside, you may have some or all 
of the rights listed below in relation to your personal 
information. These rights are not absolute, may apply 
only in certain circumstances and, in some cases, we may 
decline your request where permitted by law.

Right of access. You may have the right to request 
access to the personal information we hold about you.

Right to erasure. You may have the right to request that 
we delete the personal information we hold about you.

Right to rectification. You may have the right to 
request that we correct inaccurate personal information 
we hold about you.

Right to data portability. You may have the right to 
receive a copy of the personal information we hold about 
you and to request that it be transferred to a third 
party, in certain circumstances and with certain 
exceptions.

Right to object to sale or sharing for personalized 
advertising. Depending on where you reside, you may have 
the right to object to the "sale" or "sharing" of your 
personal information, or to object to the processing of 
such information for purposes considered "targeted 
advertising" under applicable privacy laws.

Managing communication preferences. We may send you 
promotional emails, and you may opt out at any time using 
the unsubscribe option in our emails.

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California Residents

If you are a California resident, you have certain rights 
under the California Consumer Privacy Act (CCPA) and the 
California Privacy Rights Act (CPRA), including:

The right to know what personal information we collect, 
use, disclose, and sell about you.

The right to delete the personal information we have 
collected about you, subject to certain exceptions.

The right to opt out of the sale or sharing of your 
personal information.

The right to correct inaccurate personal information.

The right to limit the use and disclosure of sensitive 
personal information.

The right to non-discrimination for exercising your CCPA 
rights.

To exercise any of these rights, please contact us at 
info@smilery.co.

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European Economic Area and United Kingdom Residents

If you reside in the United Kingdom or the European 
Economic Area (EEA), you may also exercise the following 
rights:

Right to object to and restrict processing. You may have 
the right to ask us to stop or limit the processing of 
your personal information for certain purposes.

Withdrawal of consent. Where the processing of your 
personal information is based on your consent, you have 
the right to withdraw that consent at any time.

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Complaints

If you have a complaint about how we handle your personal 
information, please contact us at info@smilery.co. 
Depending on where you reside, you may have the right to 
lodge a complaint with your local data protection 
authority.

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International Transfers

Please note that we may transfer, store and process your 
personal information outside the country in which you 
reside. If we transfer your personal information outside 
the EEA or the United Kingdom, we will use recognized 
transfer mechanisms such as the European Commission's 
Standard Contractual Clauses (SCCs).

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Changes to This Privacy Policy

We may update this Privacy Policy from time to time. 
We will post the updated version on this website and 
update the "Last updated" date accordingly.

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Contact

If you have any questions about our privacy practices or 
this Privacy Policy, or if you wish to exercise any of 
your rights, please email us at info@smilery.co.